NOT ANOTHER CONCEPT STORE | NOT ANOTHER IS AN INTERNATIONAL FASHION PLATFORM THAT IS GIVING ITS AUSTRIAN CUSTOMERS AN ALTERNATIVE SHOPPING EXPERIENCE. ALONG WITH ITS VIENNA FLAGSHIP STORE, NOT ANOTHER´S CAREFUL SELECTION OF A MIX OF BOTH EMERGING AND ESTABLISHED FASHION LABELS CAPTURES THE ESSENCE OF YOUTH CULTURE – IT´S BOLD, ELECTRIFYING AND EVER-CHANGING.